Amy’s Kitchen Has Got You Covered if Holiday Dietary Restrictions Are Stressing You Out
As the song goes, “It’s the most wonderful time of the year.” But for those with food allergies or dietary restrictions, the holidays can be challenging. Amy’s Kitchen is a brand devoted to inclusivity and a commitment to serving what’s best for its customers 24/7/365 — festive season included.
“We are committed to feeding everyone at the table with great-tasting food regardless of allergies and preferences,” it promises on amys.com.
Billed as “organic before organic was cool,” Amy’s Kitchen features more than 250 products, including soups, burritos, pizzas, veggie burgers, macaroni and cheese, and other frozen delights with vegan, vegetarian, and organic non-GMO ingredients. Among those options, many are free of gluten, dairy, nuts, corn, and soy; kosher; light in sodium, or low-fat. Amy’s Kitchen uses no peanuts, fish, shellfish, or eggs.
As usual, Amy’s Kitchen is ahead of the curve.
The gluten-free products market size is estimated to grow by $5.23 billion through 2027, growing at a compound annual growth rate of 9.66%.
“When Andy and Rachel came up with this idea of Amy’s, they hadn’t had a lot of traditional business experience,” Amy’s Kitchen President Paul Schiefer says of the business’s co-creators, Andy and Rachel Berliner. “But they had a really deep sense of personal values when it came around people and the planet.”
Both vegetarians, the Berliners’ business was built around their own dietary need for easy-prep, veggie-packed meals while Rachel was pregnant and on bed rest. Andy ventured out to the local organic food market but the couple were less than satisfied with the options on store shelves and in the freezer section. They decided to create a vegetable potpie. While they never envisioned having a large company, that potpie took off and is now available in 11 countries and at 43,000 retailers. With Amy’s Kitchen’s dedication to listening to its clientele, when customers wanted gluten-free and dairy-free options, the Berliners were happy to grant their wishes.
Amy’s Kitchen Is All About Serving People’s Needs
The reality of holiday meals is not everyone who sits down at the table is going to be able to partake in everything that’s placed on the table, and the team behind Amy’s Kitchen gets that. That’s why they offer a variety of foods to cater to multiple dietary needs. In October, the brand launched budget-gentle multipacks of the Bean, Rice, and Cheese Burrito made with white cheddar and Monterey Jack cheeses, as well as the dairy-free Bean and Rice Burrito.
“Our multipack burritos offer the perfect solution to keep your favorite burritos stocked. They are a convenient and organic option that not only tastes great but is also easy to enjoy, even on the go. Meals or snack time has never been this seamless,” Fred Scarpulla, Amy’s Kitchen’s chief culinary officer, stated in a press release.
On its company blog, Amy’s Kitchen shares several tips on balancing busier schedules during holiday time. In the days leading up to the festivities, things can get incredibly hectic, between houseguests arriving, and shopping and decorating among other commitments. Amy’s Kitchen’s convenient frozen foods are a perfect remedy for last-minute meal planning.
“Heat up some mac & cheese or a burrito for anyone that is hungry,” writes suggests amys.com.
When getting the house ready for the big celebration, Amy’s recommends pulling out plates and dishes ahead of time to simplify meal-making — and don’t forget to squeeze in a moment of respite for yourself.
As People’s Diets Are Changing, Amy’s Is Adapting
With a continued focus on its customers’ ever-evolving needs, Amy’s Kitchen’s products have been a game changer for many people with food sensitivities. Some of those appreciative, grateful customers have even written letters of gratitude to the global enterprise.
George Buechner penned a letter to the vegetarian food purveyor regarding his wife Carol’s gluten intolerance and how he was often left holding the grocery bag.
“My Wife, Carol, was told that she was gluten intolerant as well as a myriad of other + health problems that have plagued her for years. Needless to say, she was not a happy camper,” Buechner wrote. “Knowing of her disappointment in many of the gluten-free products that I have purchased, I am constantly looking for other options. Imagine my surprise when I found your Family Size Broccoli & Cheddar Bake.”
Buechner was happy to report his wife loved the product.
“You are to be complimented on a product that is gluten-free as well as delicious,” Buechner added.
Danielle Reich wrote that although she had been a vegetarian since college, allergies that developed later in life eventually made her vegan. “It was a huge change for me, and I would have never survived without your products,” Reich revealed. “Also, when I was breastfeeding my daughter, she was allergic to soy, so there was about a year of my life where I was vegan and soy-free! It was pretty awful, and your products were a comfort. I’m so glad that allergy-friendly companies like yours exist! Thanks again for being awesome, and keep up the good work!”
For its customers located in California who are on the go this holiday season, Amy’s Drive Thru features plant-based burgers and vegetarian soups, fries, pizzas, shakes, and other comfort cuisine.
Every item in Amy’s Drive Thru can be made gluten-free and vegan. The freestanding restaurants revolutionizing the fast-food experience for customers seeking organic, vegetarian, and vegan fare have been met with enthusiasm.
“The response was overwhelmingly positive. It was clear from day one that we had something special, and there was a real need for better-for-you fast food, more than we could have even predicted,” Andy Berliner told Forbes.